21 Features of Google Doc that you did not know existed (but should be fully)

A few years ago, while I was blindly browsing my thread of d & # 39; Facebook news, I found an article that told me that I used paper cups of ketchup all fake. It turns out that you are supposed to steal the sides of the cup to increase the ketchup capacity, like this. Who knew? Well, I've recently applied this sense of adventure to something else that I like a lot – Google Docs. And what I found was so decisive. Sure, you may have been using Google…

The facebook user interface of Facebook's updated ad manager is easier to navigate, but there is still work to be done, claim advertisers

The new Facebook Ad Manager continues to be deployed to a larger number of advertisers. Facebook was updating its Ads Manager interface. In April, the company confirmed the update and announced the launch of the new version of the ad manager. Facebook will not confirm the number of advertisers who now have access to the updated platform, but it looks like last month was pushed further, with more marketers confirming it. What is the verdict so far? Widely positive among those with whom we spoke, but many said that Facebook…

How Agencies Can Better Interact with Customers Using the Agile

Agencies Are Facing a Growing Challenge – Many of Their Client Companies Become Agile and the Way They Always Worked together must change, but how? I've already seen marketing departments undertake their agile transformation, but they forgot to talk about this change to their partners. The agency becomes the last to know and the relationship is extremely tense. The agency / client relationship needs to be redefined when implementing an agile practice. Before making the same mistakes as many of my clients, here are some first conversations you may have.…

Google abandons the Mobile App Trips

The notification that appears when users open the Google Trips mobile app. The "Learn More" button leads to the company's Travel Assistance support site. After three years, Google has phased out the mobile app Trips and integrated its "things to do in a destination", "travel reservations" and "saved places". "In Search and Maps. This follows the launch of Google's browser-based travel planning tool announced at the company's Live Marketing event in May. Why do you have to worry about it? The impact of its closure will be minimal, but moving…

How YouTube Can Help Your Non-Video Campaigns in Google Ads

I've worked with many customers on YouTube campaigns and I understand the time and effort required to create an effective video ad . We work hard to create personalized videos that address different audiences, depending on their location in the buyer's funnel or even beyond. Yes, we use these videos to launch effective and affordable video campaigns in Google Ads, but we can also use them in more ad formats on Google Ads. Let's explore other ways to use your video ads beyond YouTube to get the most value out…

Google's test tools now support evergreen Googlebot

Google has announced that many of the test tools available in the Google Search Console or Google Developer Portal are now using the new search engine. Google Evergreen search. Evergreen Googlebot. Three months ago, Google launched what is called Googlebot evergreen. In short, this means that Googlebot, Google's web crawler, will explore the web with the latest version of Chromium, what you and I see when we launch Chrome and surf the Web. . Googlebot and Chrome will use the same rendering engine. The tools are supported. Three months after…

Why should you attend SMX?

For more than a decade, nearly 70,000 marketers have relied on SMX to provide effective and secure branding tactics that generate more than traffic, leads, conversions and sales. The agenda for this year is larger and more powerful than ever … more than 70 presentations covering all aspects of an integrated search marketing strategy (including two new concentrations of content on operations and agency management and local search) marketing for multi-location brands!). More sessions and speakers mean you'll leave SMX with more practical tactics that you'll implement immediately. We guarantee…

Why should you attend SMX?

For more than a decade, nearly 70,000 marketers trusted SMX to deliver effective and secure tactics, generating more traffic, leads, conversions and sales. This year's agenda is bigger and better than ever … a presentation of more than 70 presentations covering all aspects of an integrated research marketing strategy (including two new content concentrations on operations and agency management and local search marketing for multi-site brands!). More sessions and speakers mean you'll leave SMX with more practical tactics that you'll implement immediately. We guarantee it. Need more reasons to attend…

Google Search Console sends performance report emails

Google now sends verified owners of Google Search Console sites monthly reports of their Google search performance. The report sent by email indicates "your July performance on Google Search." What is this report? This report provides a monthly summary of data from your Google Search Console reports. Data in your performance reports, including clicks, impressions, average rankings, best-performing content pages, top performing countries, mobile and desktop performance, and more. Here's a screen shot of Murat Yatagan on Twitter, but you can see more of SEO Alive on Twitter (although it's…

Google's test tools now support evergreen Googlebot

Google has announced that many of the test tools available in the Google Search Console or Google Developer Portal are now using the new search engine. Google Evergreen search. Evergreen Googlebot. Three months ago, Google launched what is called Googlebot evergreen. In short, this means that Googlebot, Google's web crawler, will explore the web with the latest version of Chromium, what you and I see when we launch Chrome and surf the Web. . Googlebot and Chrome will use the same rendering engine. The tools are supported. Three months after…